From the aging care skin care series BCAD (PCA)
New product "BCAD Warm Cleansing Gel Balm" will be released
-From December 19th (Friday), at the official website and department stores nationwide-

Euglena Co., Ltd.

　Euglena Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo, President: Mitsuru Izumo) has launched "BCAD Warm Cleansing Gel Balm" as a new product of its own cosmetics brand "BCAD". From Friday, 19th of March, it will be on sale at the official BCAD website (http://www.bcad.jp/), department stores and beauty salons nationwide.

　It has been clarified that the hydrolyzed extract "Rejuna ™" extracted from the microalgae Euglena In March 2014, we started selling the aging care skin care series "BCAD" (4 products: facial cleanser, lotion, beauty essence, and cream) using the hydrolyzed extract "Rejuna ™". The "BCAD Warm Cleansing Gel Balm" to be released this time also contains the hydrolyzed extract "Rejuna ™", making it the first cleansing product in the BCAD series. * Gives age-appropriate moisture and firmness and luster
　Based on our management philosophy of "healthy people and the earth," we will continue to develop products based on research and development of Euglena
　The details of the product are as follows.

About "BCAD Warm Cleansing Gel Balm"

◆ Product Name: BCAD Warm Cleansing Gel Balm
◆ By species: Cleansing
◆ Contents: 120ml
◆ Price: 3,300 yen (excluding tax)
◆ Characteristic ingredients:
　Hydrolyzed Euglena Extract <Rejuna ™>
　Hydrolyzed royal jelly protein
　Squalene

● Product overview
　It is a cleansing with a smooth gel-like texture that warms up slightly when applied on the skin, gently wraps makeup and dirt in the back of the pores, and rinses off cleanly. The newly developed "Target Cleansing Prescription" works according to the type of dirt to be removed. The cleansing ingredients work smartly to remove dirt efficiently.

● Product features
1. Warmth to open and remove pores * Prescription
　With a warming formula that gently warms the skin, it temporarily opens pores and gently wraps and removes makeup, sebum, sweat, and other stains in the back.
　* Properties due to the heat reaction of hydration that occurs between glycerin, which is a type of cleansing ingredient, and water.

2. "Target cleansing prescription" that approaches according to the type of dirt
　A newly developed "target cleansing prescription" is adopted in which the complexly blended cleansing ingredients work on each type of stain, such as makeup, sebum stains on pores, sweat and stains on waste products. Effectively removes dirt from the day.

3. Contains skin care ingredients that are gentle on the skin
　Contains skin care ingredients such as hydrolyzed Euglena extract <Rejuna ™> * 1, hydrolyzed royal jelly protein * 1, and squalane * 2. Firmly prepares the skin after make-off.
　* 1 Skin conditioning ingredient, * 2 Moisturizing ingredient

In addition, we aimed for a gentle formulation that does not use parabens (preservatives), mineral oils, synthetic fragrances, or coloring agents, and does not contain ingredients that burden the skin as much as possible.

● Sales location
　The BCAD series can be purchased at department stores, beauty salons, variety shops, and official websites nationwide. You can see the detailed sales destination on the official website (http://www.bcad.jp/).​

● About the aging care effect of hydrolyzed extract "Rejuna ™"
　"Rejuna ™" is an extract of useful ingredients enzyme-extracted from the Euglena Gives skin firmness and luster.

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-Contact for inquiries from the press-
Euglena Co., Ltd. Public Relations and IR Division