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* Please note that the news release contains the content at the time of the announcement and may differ from the latest information.

2014.05.08

May 12 (Monday) at 165 Ito-Yokado stores nationwide
Launched "Drinking Euglena" and "Drinking Euglena" drinks
-Expanded at "Drinking Euglena" in eastern Japan and "Drinking Euglena" in western Japan.
Also sold at 105 Natural Lawson stores ~

Euglena Co., Ltd.

 Euglena Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo, President: Mitsuru Izumo) has drinks "Drinking Euglena" and "Drinking Euglena" with Euglena (Japanese name: Euglena) from Ishigaki. Will be on sale from May 12th (Monday) at 165 Itoyokado stores nationwide.
 In addition, sales will begin at our EC site "Euglena Farm" (euglena-farm.jp) from early May, and at 105 Natural Lawson stores (planned) from June 10 (Tuesday).

 This drink is a rich and easy-to-drink drink made by combining fruits and vegetables with Euglena from Ishigaki in a well-balanced manner so that even those who drink Euglena Ishigaki for the first time can enjoy it easily. For those who usually care about nutritional balance and busy people who do not have time for breakfast or lunch, we will Euglena from Ishigaki with 59 kinds of nutrients in a drinkable size that you can easily drink.
 In addition, referring to the various requests and trends of customers regarding naming, we will sell the products separately as Euglena
 The details are as follows.

About "Drinking Euglena" and "Drinking Euglena"

Product image

Product name: "Drinking Euglena" (Eastern Japan), "Drinking Euglena" (Western Japan) (Same content)
Name: Fruit / vegetable mixed juice
Contents: 195g
Price: 259 yen (tax included)
Sales start date: May 12, 2014
Sales location: 165 Ito-Yokado stores
      * Sold at 105 Natural Lawson stores (planned) from June 10th
       Sold at our EC site "Euglena Farm" in early May
Ingredients: Fruits (apples, grapes, kiwifruit, lemons), vegetables (barley young leaves, pumpkin, spinach,
      Ashitaba), isomaltoligosaccharide, Euglena gracilis, etc.
Others: Not only can the deterioration of the contents be suppressed for a long period of time without spoiling the taste, but also with a paper carton after drinking.
      We use "Kartkan", an environmentally friendly package that can be recycled in the same way.

◆ What is Ishigaki Euglena?
 Euglena (Japanese name: Euglena), a type of algae grown on Ishigaki Island in Okinawa Prefecture, is a foodstuff with 59 kinds of abundant nutrients such as vitamins, essential amino acids, and DHA, as well as carbon dioxide. Since it grows by photosynthesis while absorbing it and is a raw material for biofuels, it is attracting attention as a material that helps solve food and environmental problems on the earth.

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-Contact for inquiries from the press-
Euglena Co., Ltd. Public Relations and IR Division

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