Euglena 's official EC site "Euglena Online" has been completely renewed
Strengthening message transmission and improving usability to create a new Euglena brand experience

Euglena Co., Ltd.

Euglena Co., Ltd. (Headquarters: Minato-ku, Tokyo, President: Mitsuru Izumo Euglena Online" (https://online.euglena.jp/) on Wednesday, January 13th. I will inform you of that.

Completely renewed "Euglena Online" EC site image

In this full renewal of the official EC site, Euglena Philosophy "Sustainability First", and review the product information and My Page function on the conventional EC site. By improving usability such as adding login method and payment method, we have renewed it as a place for brand experience with our D2C (Direct to Consumer) model.

<Points of renewal>
● Easy to understand the responsibility to create and use
Enhancement of related content to deepen the understanding of the mechanism by which customers can contribute to society and the environment through the purchase of our products
We celebrated the 15th anniversary of our founding on August 9, 2020, and advocated Euglena Philosophy "Sustainability First" as a philosophy that will not change even in a time of great change. .. I think that "Sustainability" is what we can do to continue into the future, not the short-term issues that are in front of us.
　Our growth will lead to the reduction of social problems, our customers will be able to realize sustainable health and sustainable life by touching our products, and our happiness will continue to coexist with someone's happiness. Aim for.
　To that end, we are committed to the quality of our products, environmental consideration in packaging, progress of social business and energy / environmental business, etc., and related to deepening our understanding of the future we want to realize together with our customers. We will enrich the content.

● Easy to choose the product that suits you
Enhanced product description, addition of "user review" function
As new lifestyles permeate and awareness of health and beauty changes, we believe that the need to choose products that suit you and your family is increasing. To make it easier for customers to choose our foods and cosmetics according to their lifestyles and worries, we have enhanced the product description by presenting icons that show the characteristics and product features of those who want to recommend each product. .. In addition, we have added a new "User Review" function so that we can use it as a reference when purchasing products by receiving the voices of those who are actually using it.

User review function image

● Flexible product purchase that suits your lifestyle
Change of fixed-term contract information / Addition of cancellation function
Due to the diversification of lifestyles, the way of purchasing products is also required to be flexible. Until now, we have been accepting regular delivery course customers to change products during regular purchases, bundle products with existing regular flights, and cancel regular courses by phone, but it is more flexible. We have made it possible to make these changes, bundles, and cancellations on the EC site in order to realize the purchase of various products.

Fixed-term contract information change function image

● No stress with the usual ID and payment method
Implementation of "social login" and "Amazon Pay"
With the expansion of the use of smartphones and SNS and the emergence of various payment methods, we have received many requests from customers to log in with their familiar SNS account and select a payment method. With the renewal of the EC site, we have added a new "social login" function using a LINE account and Yahoo! JAPAN ID account, and "Amazon Pay" as a payment method, so that customers can shop more stress-free. did.

Social login function image

In recent years, we have set the strengthening of digital channels as a priority issue, and have been making efforts and creating a system to enhance the environment where we can communicate directly with our customers. Euglena Online" as a place where you can experience our brand in response to customer feedback and changes in society.

<About Euglena Co., Ltd.>
In 2005, we succeeded in establishing the world's first edible outdoor mass culture technology for the Euglena In Euglena and chlorella, we are also conducting research toward the production of biofuels. Euglena GENKI Program, which has been in operation since 2014 to deliver Euglena cookies with abundant nutrients to children in Bangladesh, will be expanded to all group products including cosmetics from April 2019. Listed on TSE Mothers in December 2012. TSE First Section market change in December 2014. We define "Sustainability First" as the Euglena Philosophy and develop our business. https://euglena.jp

-Contact for inquiries from the press-
Euglena Co., Ltd. Corporate Communication Division